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Showing posts with label myblogguest. Show all posts

online-reputation-managementThe reputation of your business is everything. A great reputation means great scope and opportunities to having a very successful business. A bad reputation will mean less new business and can jeopardise your clients returning to your company. Bad reputation can also suggest a lack of trust and confidence in your company- two things that are vital to a successful business.

It is of paramount importance to manage your reputation across the internet, because if you don’t others will by posting negative feedback tarnishing your name. You can improve your company’s online presence by using the following simple techniques:

Claim Your Territory

First things first, taking ownership of your name is the first priority. Register and purchase all relevant domains and Top Level Domains as well as social media networks like Facebook, Twitter, Linked In, Google+ and so on. Holding the domain and TLDs without social networks leaves a gaping hole in your branding strategy which can have a big impact on your business as a whole.

Use a website like Knowem.com to check the availability of your brand name across hundreds of social media networks.

The Importance Of The Search Engine

One of the most important things to remember is that search engines affectively display your reputation before users even view your website. So if the generated search results are producing negative portrayals of your company, users (potential customers) will most likely be put-off because of these reviews and choose to give their business to your competitors.

Monitor your company by conducting regular search engine tasks to find out how you’re being presented. Remember that most users will only scroll through the first couple of pages so concentrate on those.

Constructive Use to Negative Customer Feedback

It may be difficult to do in some cases but try to benefit from negative reviews and comments. Instead of leaving or eradicating negative feedback, attempt to resolve the issues by contacting the disgruntled or genuinely upset customer and find out how you can turn their negative review into a positive one.

Firstly apologise and then assure them that you are in the process of resolving the issue and would like them to help you do so. Also offer a refund or freebie to help win back the customers confidence and trust.

Google Alerts or Reader

These two are great free tools for keeping an eye on what people are saying about your company on the web. Spend some time setting up specific keywords relevant to your company to ensure you received optimised results.

Revisit Keywords

If you believe you are really suffering from negative reputation management, you may need to re-evaluate your keywords. Changing your keywords may help hide negative feedback and reviews but this is only a temporary measure, not a cure.

Proactive Reputation Management

The main way to positively help your reputation is to establish your company as an authoritative figure as this will provide a variety of benefits (more backlinks, more business opportunities etc). Leaving your credibility aside, you should try to strengthen your search engine rankings by:

  • Starting groups/organisations
  • Giving free advice by participating in forums/Q&A pages and making guides etc
  • Write blogs and guest blogs on popular industry-leading websites
  • Try to get as much (positive) media attention as you can- especially local as this will establish you in your community

If these suggestions do not appear to help your company’s online reputation, there may be a more serious underlying issue that needs to be addressed. You may not be wholly comfortable tackling such a serious problem so if you think you are over your head you need to contact a Search Engine Optimisation or reputation management company to effectively manage your company’s reputation.

harryHarrison Sharp works with SEO Positive, industry leaders inguest post Search Engine Optimisation and online promotions.  The company is UK based.  You can follow Harrison on Twitter and Facebook.

 

Image by: Taz

The Psychology of Clothes

In a hoard of people, you’ll hear one or two voices arguing for the irrelevance of clothes and appearance: “Don’t judge a book by its cover!” “Looks don’t matter!”

I’m averse to being shallow here, but I’ve got to say it: Looks do make a difference. I’m not too scared of saying that though because secretly everyone knows it’s true.

I’m not saying that I have categories of ‘looks’ that I will and won’t accept. It’s more just recognition that it happens: If I don’t know a person, and I haven’t spoken to them before, of course how they look is going to affect me -  it’s the only thing I have to go on!

But what exactly makes us choose the clothes we do?

Is there a reason why I like blue?

Why do some people go for certain patterns over others?

I’ve found the following explanations for different shirts a man might wear: Do any of these things ring true for you or your partner?

Blue Striped Shirt

This shirt would probably be the easy choice for the majority of my male friends.

Research has found certain colours of blue trigger feelings of calm and some studies have shown people to be calmer and more focused on specific tasks when they’re sat in a blue room.

There’s also something about darker navy shades of blue that beckon notions of dependability and steadfastness: Just think about the number of uniforms you’ve seen of this colour!

And the stripes?

Well, analysts of drawing and those interested in the meaning of shapes have concluded vertical lines associate in people’s minds with ‘masculinity’ itself.

Hard vertical, straight lines are also supposed to represent traits like willpower and self-control.

Could these things explain why the blue striped shirt is such a popular business clothing choice for men?

Pink and Purple Shirts

If you find yourself in a stressful, pretty competitive aggressive working environment, do you think a pink shirt would help?

Well, actually, maybe it would – studies have shown that pink is one of the most pacifying colours there is and may neurologically encourage the calming of aggression.

Some prisons have put this to the test to see if makes a difference to inmates’ behaviour: The prison colour scheme is pink, they sleep on pink, and they dress in pink. You can read more about this here.

Purple: The average person considers purple to be the closest thing to pink there is but actually purple is unique in that it’s supposed to stimulate problem solving areas of the brain.

In the old days, purple was often used in the garb of kings and queens, so many people also read royalty and prosperity into this colour.

The question is, how does purple make you feel?

Grey Checked Shirts

The grey checked shirt is another popular choice amongst mens clothing.

The colour grey in itself, as you can guess, is more than anything a safe, neutral option. It’s associated with the practical, timeless things in life.

Much about grey suggests conservatism, composure and sturdiness – and a desire not to attract too much attention oneself.

Interestingly, the squares of a checked shirt go hand in hand with all this, representing stability and trusted forms.

Like ‘grey’ itself, there’s something about a checked shirt that suggests order, rationalism and a degree of formalism.

Clearly every person is different, and different combinations probably produce different results. I’ve looked at just a few here.

Do you believe in clothes psychology?

guest postSusannah PerezSusannah Perez writes blogs for Gagliardi shirts and appreciates seeing high quality, fine-looking clothing for men. She’s also interested in the surreal world of clothes psychology.  Catch her on Twitter now !

It is an excellent time of year to go on a road trip. The temperature at this time of year is decent enough so you can have a pleasurable trip. It is worthwhile planning a road trip well in advance to ensure that your trip is as great as it can be.

I have compiled a list of things to prepare for your road trip.

Planning

Planning is the greatest factor to consider. Your route should be planned well in advance. You will probably have a set period over which you will be going for so to ensure you get as much in as possible plan your route in an itinerary style form so you will have your route and places to visit mapped out in front of you. Never rely solely on a GPS system, they may not be up to date or they could even break so take a road map just in case.

Your vehicle

When heading on a road trip you will be relying heavily on your vehicle. It will need to be great on fuel and be large enough to fit all of your belongings in comfortably. Carry out regular checks of your vehicle and top everything up before you head out including water, windscreen wash, oil and power steering fluid. Also ensure that your tires are inflated sufficiently. It may be worthwhile taking your vehicle for a car service beforehand to ensure it is safe and can be relied upon.

Packing

You will need to consider carefully what you are taking with you. Combine summer clothes with winter clothes, willies and sandals to ascertain that no matter what the weather is like you will be comfortable. Don’t weigh the vehicle down with unnecessary weight because this will bump up the cost of fuel.

Stopping

Ensure to stop regularly and don’t drive when tired. Regular rest breaks to have food, fresh air and time to relax will ensure that you stay well throughout your journey. When you stop never leave belongings on show and always take your most valuable item with you wherever you go. Try not to make your car look like you’re on a road trip – with pillows on show because this shows that you are likely to have other belongings hidden away.

The children

If you are taking the children ensure that they stay entertained by planning some in car games in advance. This will ensure they remain quiet and don’t distract the driver.

With careful consideration to planning and preparation you can be rest assured that your road trip will run smoothly.

guest postjade-colemanJade is our guest blogger for today. Jade enjoys to travel the UK in her camper van.  You can follow her on Twitter.  For more information about MOT Testing and Car servicing take a look at http://www.uccc.co.uk/home.aspx

When it comes to gemstones, the mainstream folks who are not really into the industry of fashion and jewelry look at them as birthstones. Birthstones are gems that symbolize a given month of the year, dating back all the way to the first century.

Folks look at these birthstones as good luck charms and is said to be filled with magical energy. Chinese fengshui experts also suggest folks to wear birthstones to ward off diseases and bad events in someone’s life. The more sceptical folks, however, say that these myths and legends are nothing short but marketing strategies made by miners back in the day. Regardless, no one can argue that these stones are quite beautiful, and that they will make an excellent addition to your jewelry collections.

Let’s take a look at this awesome Infographic made by Brilliance.com regarding different Birthstones and what do these stones actually stand for. Enjoy!


Brilliance Birthstones

 

Source: Brilliance Birthstones Guide

jonathon ohayonJonathon Ohayon is a Graduate Gemologist and has extensive experience in the field of Gemology including diamonds, gemstones, and precious metals.  He has been working in the jewelry industry for over 10 years; apprenticed under Head Gemologist of Brillilance.com for 2 years, and also appraises diamonds and jewelry for Brilliance.com. 

You can find out more on Facebook and follow on Twitter if you have any diamond, jewelry or engagement ring related questions.

guest postIt’s downright perverse…The beauty industry says blackheads, pimples, and blemishes are signs of unhealthy skin. They are in fact signs your skin, as an organ, is working properly.

The skin, you see, is an organ of elimination. What your body can’t expel in urine or faeces it will push away through your skin. And what comes out? In a sense, your breakfast, lunch, and dinner—or rather the toxins arising from unhealthy eating.

The beauty industry says two things: 1. Be tender to your skin. 2. Put this cosmetics on…

I say:

Cleanse and nourish your skin from the inside, and give it some discipline. It’s easy: the purest nutrients…rigorous daily beauty routine. The beauty industry (at best) works on symptoms. I want you to work on underlying causes.

My simple message: Cleanse and hydrate your skin, within and without. Work with your skin’s natural month-long cycle—the time it takes for your skin to shed old cells and replace them with new ones. Follow these five simple steps and, starting in about a month, you’ll begin to see the healthy, glowing skin that, regardless of your age, you were meant to enjoy…

For more information about raw diet and natural beauty visit BeautifulOnRaw.com

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Tonya ZavastaTonya Zavasta is the author of five books and two e-books about natural beauty and the raw food diet.

Check out her website BeautifulonRaw.com and follow her on Twitter here.

guest postAt first blush, there seems to be little difference: Nerd or geek. What does a name matter? Both geeks and nerds are intelligent, often socially awkward and interested in obscure topics, right? Wrong. For geeks and nerds alike, there's a lot in a name.

Nerds find their origins in a Dr. Seuss rhyme – "A nerkle, a nerd and a seersucker too!" Nerds are more interested in academics and usually have specialized but often impractical skills. You are likely to find them watching Battlestar Galatica and Lord of the Rings and playing away on a PC.

Alas for self-identified nerds, geeks are more appreciated by the public at large. People see geeks as cool early adopters of new technology, a good person to troubleshoot your computer and even possibly a successful professional. Geeks can be found watching Arrested Development and Anchorman (really anything with Will Ferrell) and playing with their iPad.

From: Masters In IT

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GerriGerri Elder is a web content producer, editor, social media strategist and most importantly, Mom. 

You can find her on Twitter via @absolutelytrue and check out her website Absolutely True and Masters in IT